Backlinks for SEO

Influencer marketing has been one of the hottest trends in digital marketing of recent years. You’ve probably come across influencers, you may even have been […]

Before we leave backlinks behind, I’d like to circle back around and revisit what an organic link really is – it’s a vote of confidence. […]

It should go without saying at this point that once you’ve created a great piece of content, you should share it on as many relevant […]

It’s one of the big questions that gets the SEO conspiracy theorists running for their post-it notes and balls of string… do search engines index […]

Aren’t adverts the ultimate paid for link? You wouldn’t be 100% wrong there… Remember what we learnt in Chapter 1 – the only guaranteed way […]

Google likes sites that take part in the “egalitarian web”, so don’t fear linking to other useful sites and don’t listen to scare-mongers who will […]

Here are some final thoughts and tips on link building before we talking about ads and social media… Don’t just build backlinks to your homepage. […]

“So, I’m not allowed to buy them, swap them, or sign up to a service that provides them… how the hell am I supposed to […]

To spot a “good” backlink, apply this simple three point test: The easier a backlink is to get, the less value it probably has. Never, […]