How much is too much eCommerce category content?
When optimising an eCommerce website one of the first things I check is content on the category pages. In the majority of cases I find […]
SEO Advice and Guides
It’s not all about rank. Ranking 1st for a keyword that generates no sales is pointless.
I decided to leave this until the very end of the book as ranking websites for useless “junk terms” is literally the oldest trick in […]
It’s not all about rank. Ranking 1st for a keyword that generates no sales is pointless.
I decided to leave this until the very end of the book as ranking websites for useless “junk terms” is literally the oldest trick in […]
It’s not all about rank. Ranking 1st for a keyword that generates no sales is pointless.
I decided to leave this until the very end of the book as ranking websites for useless “junk terms” is literally the oldest trick in […]
It’s not all about rank. Ranking 1st for a keyword that generates no sales is pointless.
I decided to leave this until the very end of the book as ranking websites for useless “junk terms” is literally the oldest trick in […]
No two sites are the same. Don’t rely blindly on a strategy just because it worked for someone else
So, it’s as simple as looking at what the number one company is doing and doing the same as them? Awesome, put the book down […]
Guest blogging has lost power as an SEO technique but is still great for referral clicks and networking
Guest blogging was, effectively, writing content for other people’s websites/blogs in exchange for getting a link in the “author bio” to your website and it […]
Know your enemy. What the sites are ranking 1st page for your keywords and how did they get there?
I’ve talked a lot about needing to do better, faster SEO because if you don’t your competitors will. There’s another important point I need to […]
Have zero tolerance for duplicate content. Eradicate it at every turn
Search engines hate duplicated content. Google, reputedly, has a “good cop who just watched his partner get gunned down by the local mob boss at […]
Always do both on-site SEO and off-site SEO and make them complimentary. Don’t limit your success
There are two types of SEO – on-site and off-site. On-site SEO relates to things that you do… on your site. These might be technical […]